Western Union
Moving Money For Better
Everyday Western Union moves money for better. World of Betters is a celebration of all the little moments of 'better' in people's days around the world.
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About Western Union
Western Union enables people to move money for better all over the world, connecting friends and families, so that wherever and whenever money is needed, it can be sent and received in fast and reliable ways. Western Union has Agent locations in almost every country, websites you can send money from – meaning that day or night, you can send and receive money around the world, send payments, purchase money orders or prepaid cards. With over 424,000 Agent locations in 200 countries and territories around the world, no possibility seems out of reach.
Western Union's
World of Betters
Western Union, the world's largest money movement company partners with global mega stars and music icons to launch a global challenge that asks the question "what would you do for someone you know to make their day better?" Maybe you would throw a party for someone. Maybe you would make something amazing. Maybe you would do something unique. Maybe you would do something inspiring. Submit your idea for a ‘better’ online. Get people to vote for you and you could receive $1,000 to make your idea come to life. The campaign is launched with global music stars. It runs over 6 weeks, with each celebrity hosting a live ‘better’ event in a different city across the world. Hundreds of stories from around the world will be published and submitted to popular vote, ending in 100 winning betters selected by the celebrities among the most voted for. Bringing to life people’s ideas to spread a little happiness across the world and show everyone a new dimension to Western Union.
What is a 'better'?
A better is a unique, entertaining and engaging act that benefits someone that you’re close to - a friend, a family member or a community. It should never be selfish, but it will always be creative and inspiring. It can be something that’s just fun. For the sake of fun. It can be for art, for a passion project, for education, gifting - anything that will make a person’s or communities’ day that little bit better. It will be something that leaves a lasting impression and makes a real difference. It can be something really simple because sometimes, the simplest ideas have the biggest impact.